How to A/B Test Customer Service to Boost Retention and Revenue

 And, maximize marketing ROI by understanding - and closing the loop - between marketing acquisition spend, customer lifetime value, and retention. 

* Only 250 spots are available for this webinar, so claim yours now! *

Wednesday, Sept. 20

12:00 PM EDT, 9:00 AM PDT, 4:00 PM GMT

people profiles

Only 250 Spots Available

Reserve Yours Now!

When your customers call to cancel, have you considered that there is a better way to serve these subscribers AND recover lost revenue?  

During this free webinar, we will show you how to look customer profitability profiles based on how a given subscriber was acquired. Then we will use that information to optimize marketing efforts and customer service offers to support profit gains. We will look at how to maximize customer lifetime value (CLV), marketing budgets and ad spend. 

We will also show you how to create a 360-degree view of individual customer cohorts so you can focus on acquiring more of your best and most profitable customers while eliminating channels that produce sub-par customers.  

Plus, you’ll discover how to use A/B testing for lifting CLV and retention to produce higher marketing ROI.  

Who Should Attend: -- Executives at subscription and membership organizations. - CEOs looking to boost profitability - CMOs and marketing executives looking for real time traffic optimization and reporting. - CFOs and finance executives looking to increase ROI for marketing/operations spend - CTOs and infotech executives interested in an integrated, cloud-based solution to supercharge web and live customer service

Guest Experts

Photo of Blair McNea, RevGuard

Blair McNea, Co-Founder and CEO of RevGuard Blair formed RevGuard eight years ago to use the science of A/B testing to lift the customer lifetime value (CLV) of RevGuard's customers. His passion is driving increased profits and customer satisfaction for RevGuard’s clients through RevGuard’s SaaS platform. Blair has served on the Board of Directors of several private and publicly held companies.

Photo of Walter Long, RevGuard

Walter Long , Co-Founder and V.P. Business Development at RevGuard Walter Long is a Direct Response and Ecommerce sales and marketing executive with more than 10 years of experience creating triple-digit profitability gains for subscription merchants. He is a co-founder of RevGuard, a SaaS company that created a software called Optimized Customer Outcome (OCO™). OCO applies A/B split-testing to customer interactions that is guaranteed to increase Customer Lifetime Value (CLV) and retention while lowering costs for subscription merchants.

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